We're a global leader in premium drinks, across spirits and beer, a business built on the principles and foundations laid by the giants of the industry.
With over 200 brands sold in 180 countries, our portfolio has remarkable breadth. From centuries-old names to exciting new entrants, and global giants to local legends, we're building the very best brands out there, and with over 30,000 talented people based in over 135 countries, we are a truly global company. With such diversity, we're able to truly represent our broad consumer base and think differently about the future.
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At the heart of Diageo is the perfect blend of people & brands and we've tried to capture the essence of this in our new film, as told by our people. Our purpose and performance also work hand in hand to achieve our ambition of becoming one of the most trusted and respected consumer products companies in the world. Our culture is rooted in a deep sense of our purpose, the personal connections our people have to our brands, our relationships with each other, and our passion to win. Our culture was created by our people and together we keep it strong. Hear from a selection of our people in this film as they share their perspectives on what our purpose means to them.