CareerFairy's live-streaming platform is, since the pandemic, an integral part of our early-talent attraction strategy. We organise live streams to talk to bigger audiences of potential applicants and then follow through with a physical event for a more engaged group. An analytics dashboard and the talent pool feature allow us to spot and talk with the best-fit candidates.
We noticed that after the Coronavirus there was a considerable decline of reach via the physical student fairs. We’ve been using CareerFairy to host virtual career events for 3 years. For us, the most important aspect of CareerFairy is its university network. We reach more universities with one live stream, leading to a higher ROI. Also, being able to back our recruiting and employer branding decisions with data is very important to legitimise our decisions.